TongJ · 05-Дек-20 02:29(4 года 5 месяцев назад, ред. 14-Дек-20 21:46)
Дэниел Пинк учит продажам и убеждению / Daniel Pink Teaches Sales and Persuasion Автор: MasterClass.com Страна: США Тематика: Бизнес, Продажи, Убеждение Тип раздаваемого материала: Видеоурок Продолжительность: 03:00:10 Год выпуска: 2020 Язык: Английский Перевод: Отсутствует Ссылка на видеокурс на сайте производителя: https://www.masterclass.com/classes/daniel-pink-teaches-sales-and-persuasion Описание:
С четырьмя бестселлерами NYT Дэниел Пинк является влиятельным голосом в меняющемся ландшафте продаж и мотивации. Теперь автор книги «Человеку свойственно продавать» учит вас научно обоснованным принципам эффективных и этичных продаж и убеждения. Изучите тактику для достижения лучших результатов в любом взаимодействии - дома или на работе - и инструменты для формирования вашего сообщения, преодоления когнитивных предубеждений и продвижения идей, продуктов или себя. 16 видео-уроков
Содержание курса
1. Meet Your Instructor
Dan introduces himself, the class, what you will learn, and explains why it’s critical for everyone to learn how to persuade effectively and authentically. 2. Sales Trends
Sales has changed more in the last 10 years than in the previous 100. Learn the most important developments and how they affect your ability to persuade. 3. Attunement: Finding Common Ground
To persuade effectively, you need to get inside the head of your counterpart and understand their perspective. Learn how to attune yourself to their state of mind and cultivate a meaningful connection. 4. Serve Your Audience
Daniel teaches you how putting a purposeful, personal touch on your persuasive encounters can make all the difference. 5. Exercise: Creating a Discussion Map
Daniel shares his favorite trick for identifying the best point of influence in a group dynamic. 6. Clarity: Making Your Message Count
Learn how strategic communication can mean the difference between success and failure in an information-saturated era. 7. Getting Others to Act
The key to getting someone to do something is to make them think it was their idea. Learn about the dangers of coercion and how to persuade others by finding common ground instead. 8. Create a Connection by Mimicking
Humans are natural mimickers. If you’re aware of how this tendency can connect you to someone else, then you can deploy it strategically. 9. Persuasive Framing
Discover how taking advantage of innate glitches in the human mind can help you craft your messages for maximum efficacy. 10. Pitching Like a Pro
Daniel explains why the elevator pitch is a thing of the past and shares a variety of pitches you can use to sell an idea, a product, or even yourself. 11. Exercise: Asking for a Raise
Working with a counterpart in a real-time demonstration, Daniel shows you the best way to manage subordinates and how to get that raise you’ve been hoping for. 12. Buoyancy: Develop a Resilient Mindset
Learn how to remain afloat in a sea of rejection as Daniel shares some of his favorite tips for staying positive. 13. Introvert, Extrovert, or Ambivert
Despite what you might think, extroverts are not the best salespeople. Discover what personality type actually sells best and how to cultivate that optimal mentality. 14. Persuade Yourself: How to Self-Motivate
Learn what it takes to persuade yourself. 15. Using Timing to Become a Better Persuader
We often focus on what we need to accomplish and how to get everything done—but Daniel explains why we also need to focus on the “when” of these decisions. 16. Beginnings, Middles, and Endings
Different stages of work require us to behave differently. Understanding more about those behavioral differences allows us to perform better.
Complete name : MasterClass - Daniel Pink Teaches Sales and Persuasion\07.Clarity - Making Your Message Count.mp4
Format : MPEG-4
Format profile : Base Media
Codec ID : isom (isom/iso2/avc1/mp41)
File size : 307 MiB
Duration : 14 min 23 s
Overall bit rate mode : Variable
Overall bit rate : 2 982 kb/s
Encoded date : UTC 2020-10-30 23:43:11
Tagged date : UTC 2020-10-30 23:43:11
Writing application : Lavf51.12.1 Video
ID : 1
Format : AVC
Format/Info : Advanced Video Codec
Format profile : Baseline@L1.3
Format settings, CABAC : No
Format settings, RefFrames : 1 frame
Format settings, GOP : M=1, N=12
Codec ID : avc1
Codec ID/Info : Advanced Video Coding
Duration : 14 min 23 s
Bit rate : 2 874 kb/s
Width : 1 280 pixels
Height : 720 pixels
Display aspect ratio : 16:9
Frame rate mode : Constant
Frame rate : 24.000 FPS
Color space : YUV
Chroma subsampling : 4:2:0
Bit depth : 8 bits
Scan type : Progressive
Bits/(Pixel*Frame) : 0.130
Stream size : 296 MiB (96%)
Encoded date : UTC 2020-10-30 23:43:11
Tagged date : UTC 2020-10-30 23:43:11 Audio
ID : 2
Format : AAC
Format/Info : Advanced Audio Codec
Format profile : LC
Codec ID : 40
Duration : 14 min 23 s
Bit rate mode : Variable
Bit rate : 103 kb/s
Channel(s) : 2 channels
Channel positions : Front: L R
Sampling rate : 44.1 kHz
Frame rate : 43.066 FPS (1024 SPF)
Compression mode : Lossy
Stream size : 10.6 MiB (3%)
Encoded date : UTC 2020-10-30 23:43:11
Tagged date : UTC 2020-10-30 23:43:11
